Most Popular Ways to Drive More Traffic to Your Website
Traffic to your website helps to improve your rank which in turn generates more traffic, but you want to make sure that the increase in traffic is associated with an increase in engagement as well. If your traffic is increasing but your conversion rates are decreasing, youâ€™re not bringing in the right traffic.
There are a number of ways to optimize your website for conversionâ€”such as by including calls to action and lead capture forms in the right places, providing the information your visitors are seeking, and making navigation easy and intuitive. But the first step is to be attracting the right visitors to your site in the first place.
There are so many ways to to increase traffic to your website:
â€¢ Online directory listings â€¢ On-page SEO â€¢ Off-page SEO â€¢ Email â€¢ Social media â€¢ Online ads â€¢ Blogging
Create a Free Google My Business Listing
1-Creating Google my business account:
Did you know that anoptimized Google My Business listing gets 7x more visits than an incomplete one? Donâ€™t forget that your listing links to your website, so this is a great way to get more traffic to your website.
Keep in mind also that Google is getting smarter and smarter with results. If your listing provides all of the information a potential customer needs to make a decision, they might forego your website and contact/visit your business directlyâ€”even better than a website visit!
2. Performing On-Page SEO:
There are many SEO tactics you can perform on each of your website pages to increase their rank in search engines and get more visitors. This includes producing high-quality content that your audience is searching for depending on where your targeted audiences are located, and writing concise meta descriptions for your pages. On-page SEO tactics such as these are free, but do take some time. For more help with on-page SEO, check out this blog post: Google Ranking Factors: On-Page vs Off-Page SEO.
2. Get ting Listed in popular Online Directories:
Another way to increase traffic to your website is to get listed in free online directories out there in your area like Iraq Yellow pages or Kurdish famous yellow pages and get reviews from them.
For most of these sites, your profile will have a link to your website, so actively updating these listings and getting positive reviews is likely to result in more website traffic.
3. Building Backlinks to your website:
A backlink is a link to your website from another website. Backlinks from complementary businesses or industry influencers will not only get your business in front of a larger audience, but it will also drive qualified traffic to your website.
it could be done via your personal relationship with other companies or making new partnerships to reference each others website.
In addition, Google picks up on backlinks and will increase its trust in your business if it sees other trusted sites pointing to yours. More trust from Google leads to higher rankings, which leads to more traffic. Get noticed on Google for free with quality backlinks.
4. Posting to Social Media accounts:
Social media is one of the most popular free marketing tools around, and plays a role in driving traffic to your website.
Every company right now has at least one or two social media accounts from different platforms.
Use Facebook, Instagram, and LinkedIn to promote blog posts and other useful pages on your website. This way you can turn your social media audience into website visitors, and draw traffic from their networks if you post shareable content.
Then the traffic could be converted to sales and money.
Creating useful content is free, and is not as hard as it may seem. You are the expert in your product/service; your job is to simplify it for your audience, or Jiasaz company could help you with that.
5. Including Hashtags in Your Posts on Social media:
Hashtags are one of the most popular ways for differentiate yourself and being found anywhere anytime.
By adding hashtags to posts that promote your website pages and blog posts, you can extend your reach beyond your network and get discovered by users searching for your products and services even if they have been posted long ago. The more eyes on your links, the more free traffic youâ€™re getting to your website.
6. Using Landing Pages
Landing pages are another source of traffic to your website. These are pages specific to your offers, such as for redeeming a discount code, downloading a free guide, or starting a free trial.
They should be well-designed depending on targeted users mindsets.
They must contain the details users need in order to move forward and convert, and focus on one specific call to action, making it more likely to happen. Because landing pages are so specific, you can get very targeted in your messaging, increasing the traffic coming to those pages.
7. Targeting Most Used Keywords
At first, you should target Long-tail keywords, while short-tail keywords are often searched more frequently, it is more difficult to rank for them on search engines. Targeting long-tail keywords, on the other hand, gives you a better chance of ranking higher for queries specific to your products and services, and higher ranking means more traffic.